SOKI™ Home Energy Intelligence

Connect with homeowners who designed their own solar system.

A friendly kiosk in stores you already shop at. Homeowners build a solar estimate from their real roof and utility rates, then decide if they want to talk to a local installer. We make the introduction.

Join the installer network See how the kiosk works Design my system online

A Solar Redefined kiosk standing in a home improvement store aisle

They asked to hear from you

Every introduction was asked for. Nobody gets a knock on the door.

I install solar

Connect with homeowners near you

Learn more →

I own a home

Design a system, in store or online

Learn more →

I run a store

Put a kiosk on my floor

Learn more →

For solar companies

Meet homeowners who already know what they want.

We connect solar installers with homeowners who designed a system at the kiosk and asked to talk. We also handle the marketing that gets them there.

A solar installation crew mounting panels on a suburban roof

01

Designed by the homeowner

They set the panel count and watched the numbers move. The conversation starts halfway done.

02

Built on real roof and rate data

Satellite roof geometry and the utility rates for that address come with every introduction.

03

They asked for the call

No door knocks, no purchased lists, no sharing. Each homeowner is introduced to one installer.

04

Marketing beyond the aisle

Local campaigns, in-store co-branding, and follow-up, handled by us under your name.

Join the installer network See how it works for installers

For homeowners

Design your own system. Nobody knocks on your door.

The kiosk sits in the aisle of a store you already shop at. Use it for two minutes or twenty. Walk away whenever you want.

A hand resting on a solar panel in warm evening light

Step 1

Find the kiosk

Near the electrical aisle. No appointment, no salesperson waiting.

Step 2

Enter your address

We pull your roof from satellite imagery and your rates from your utility.

Step 3

Build your system

Adjust panel count and see how the numbers move. Print it or send it to yourself.

Step 4

Choose an installer

We match you with a vetted local installer. You decide whether to take the call.

Design my system online Find a store near me

Try it here

Not near a store? Design your system right here.

The same tool that runs on the kiosk. Enter your address, adjust your panels, and see your numbers. And we can direct you to the right installer for your project and custom design.

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A Solar Redefined kiosk on a retail store floor with shoppers passing

For retailers

Your aisle already has the customer. We bring the category.

A kiosk puts a high-consideration purchase on your floor, with your name attached. You earn a share of every deal it produces.

Zero floor staff required

Revenue share on every deal

Installed and maintained by us

Talk to our retail team

One kiosk. Three ways in.

Join the installer network Design my system online Find a store near me Talk to our retail team

Latest from Solar Redefined

SOKI arrives in Connecticut stores

The first kiosks are on the floor. Homeowners can now build a solar estimate while they shop.

DateSeptember 2026

CategoryAnnouncements

How the estimate is built

A plain walkthrough of the roof data, utility rates, and assumptions behind every number on the kiosk.

DateAugust 2026

CategoryResources

Installer network now open in six states

Licensed installers in CT, MA, NJ, NY, PA, and RI can now apply to be introduced to kiosk homeowners.

DateJuly 2026

CategoryAnnouncements

Design your own solar system. Nobody knocks on your door.

Use the SOKI kiosk in a store you already shop at, or do it right here online. See your numbers, then decide who calls you, if anyone.

Design my system online Find a store near me

A homeowner using the kiosk touchscreen in a store aisle

How the kiosk works

Four steps. You set the pace on all of them.

The kiosk sits in the aisle. Use it for two minutes or twenty. Walk away whenever you want.

1. Find the kiosk

Near the electrical aisle. No appointment, no salesperson waiting.

2. Enter your address

We pull your roof from satellite imagery and your rates from your utility.

3. Build your system

Adjust panel count and see how the numbers move. Print it or send it to yourself.

4. Choose an installer

We match you with a vetted local installer. You decide whether to take the call.

How the estimate is built

Every number has a source.

No guesswork and no rounding up. Here is what goes into your estimate.

Your roof

Satellite imagery gives us the size, pitch, and direction of each roof plane, plus shading from trees and nearby buildings.

Your utility rates

We use the published tariff for your utility and rate plan, so savings reflect what you actually pay.

Local sunlight

Decades of weather data for your zip code tell us how much sun your roof sees across the year.

Real equipment

Panel and inverter specs from products installers in your area actually carry.

Close view of the kiosk screen showing a system design in progress

Find a store

Kiosks are on the floor in these stores.

Enter your zip code and we will show you the closest one.

Find a store

Map of participating stores

Questions

Things people ask before they walk up.

Is this a sales pitch?

No. The kiosk is unattended. Nobody approaches you and nobody follows up unless you ask.

Is the estimate a real quote?

It is an estimate built from your roof and your rates. A licensed installer confirms the final design and price after a site visit.

What happens if I ask for an installer?

We introduce you to one vetted, licensed installer who serves your area. They contact you once. You take it from there.

Does it cost anything?

No. Using the kiosk or the online tool is free.

Can I do this from home?

Yes. The same tool runs online. Use the Design my system online button.

Where does my information go?

Only to the installer you ask to be introduced to. See our privacy policy for details.

See what your roof can do.

Design my system online Find a store near me

Ask AI

For solar companies

Meet homeowners who already know what they want.

We connect installers with homeowners who designed a system at the kiosk and asked to talk. We also handle the marketing that gets them there.

Join the installer network See how it works

How introductions work

From a store aisle to your inbox.

Every introduction follows the same four steps. The homeowner controls the first three.

1. They build a system

A homeowner enters their address at a SOKI kiosk or online. Real roof geometry and utility rates load automatically.

2. They see their numbers

They adjust panel count and watch cost and production move. No sales pressure and no timer.

3. They ask to talk

Only if they want to, they request an installer. That request is the introduction.

4. You get the call

We match by territory and capacity. You receive the homeowner's design, roof data, and contact details.

Why it converts

A conversation that starts halfway done.

Designed by the homeowner

They set the panel count and watched the numbers move. You skip the education phase.

Real roof and rate data

Satellite roof geometry and the utility rates for that address come with every introduction.

They asked for the call

No door knocks, no purchased lists, no sharing. Each homeowner is introduced to one installer.

Retail credibility

The homeowner met you through a store they trust. That trust carries into your first call.

Marketing services

We also fill the top of the funnel.

Beyond the kiosk, we run the campaigns that bring homeowners to it, under your name where it helps.

Solar Redefined in-store signage above a retail aisle

Local campaigns

Search, social, and community advertising targeted to the stores and zip codes you serve.

In-store co-branding

Your name on kiosk screens, aisle signage, and printed estimates in your territory.

Follow-up handled

We nurture homeowners who are not ready yet and introduce them when they are.

Reporting

Monthly view of introductions, appointment rate, and closed projects by store.

Pricing

Simple, and tied to results.

Two ways to work with us. Both include the homeowner's full design and data.

Per introduction

Pay as you go

A flat price per introduction in your territory. No minimums. Pause any time.

Full design and roof data

Exclusive to you

Replacement if unreachable

Request pricing

Territory partner

Marketing plus introductions

A monthly program that includes local campaigns, in-store co-branding, and every introduction from your stores.

Everything in pay as you go

Your name in store

Monthly reporting

Talk to us

Join the network

Tell us where you install.

We review every application. Licensed, insured installers in CT, MA, NJ, NY, PA, and RI.

Company nameYour nameEmailPhoneStates and counties you serveAnything else

Submit applicationWe reply within two business days.

Ready to meet your next customer?

Join the installer network Contact us

Ask AI

For retailers

Your aisle already has the customer. We bring the category.

A SOKI kiosk puts a high-consideration purchase on your floor, with your name attached. You earn a share of every project it produces.

Talk to our retail team How it works

Why a kiosk

Solar without adding a department.

Zero floor staff required

The kiosk runs itself. No training, no headcount, no commission structure.

Revenue share on every project

You earn a percentage of what the kiosk produces, not a flat placement fee.

Turnkey placement

We handle delivery, setup and upkeep, so the kiosk is ready from day one.

Fits your footprint

A single-bay unit near electrical or outdoor living. We handle install, power, and connectivity.

What we handle

You provide the floor space. We do the rest.

Technicians installing a kiosk on a retail floor

Placement and install

Site survey, delivery, and setup, usually in a single morning.

Content and updates

Software, pricing data, and installer network are maintained remotely.

Installer vetting

Every installer your shoppers meet is licensed, insured, and reviewed by us.

Store reporting

Monthly summary of sessions, introductions, and completed projects at your location.

Retail partner questions

What store teams usually ask.

Do my associates need to know solar?

No. The kiosk answers every question a shopper has. Associates only need to know where it is.

How much space does it need?

About the footprint of a vending machine, plus clear standing room in front.

Who pays for power and internet?

We do. The kiosk uses a standard outlet and its own cellular connection.

What if a shopper has a problem?

A support line is printed on the kiosk and on every estimate. It comes to us, not your store.

Can we co-brand it?

Yes. The kiosk screens and printed estimates can carry your store name alongside SOKI.

Talk to our retail team

Tell us about your stores.

RetailerYour nameRoleEmailPhoneLocations

SendWe reply within two business days.

Put solar on your floor.

Talk to our retail team Contact us

Ask AI

Where we work

Six states. One way to shop for solar.

SOKI kiosks and our installer network cover the Northeast. Connecticut is where we started and where most kiosks are today.

Design my system online Find a store near me

Map of the six-state service area

Connecticut

Our home state and where SOKI launched. Kiosks are on the floor in Fairfield, New Haven, and Hartford counties, with more stores opening through 2026.

Find a store Install here

Massachusetts

Installer network active statewide. Kiosk placements planned for Greater Boston and Worcester.

Find a store Install here

New Jersey

Installer network active statewide. Kiosk placements planned for Bergen, Middlesex, and Monmouth counties.

Find a store Install here

New York

Installer network active on Long Island, in Westchester, and in the Hudson Valley. Kiosk placements planned for Nassau and Suffolk counties.

Find a store Install here

Pennsylvania

Installer network active in the Philadelphia area and Lehigh Valley. Kiosk placements planned for 2027.

Find a store Install here

Rhode Island

Installer network active statewide. Kiosk placements planned for Providence County.

Find a store Install here

Not on the list yet?

Tell us where you are Join the installer network

Ask AI

SOKI™ Home Energy Intelligence

Design your system.

Enter your address, adjust your panels, and see your numbers. And we can direct you to the right installer for your project and custom design.

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Ask AI

Company

Solar Redefined.

We are a marketing and technology company that changed where solar gets sold: from your doorstep to a store you already trust.

About

The problem was never solar. It was how solar got sold.

Roughly nobody enjoys a stranger at the door at 7pm. So we built a kiosk that lets homeowners design their own system, on their own time, in a store they already shop at. SOKI is that kiosk, and it is on the floor in Connecticut today.

Founded

New York and Connecticut, 2026.

What we do

Design and operate the SOKI kiosk, run the installer network, and market solar for our partners.

Where

Connecticut, Massachusetts, New Jersey, New York, Pennsylvania, and Rhode Island.

Press

News and announcements.

SOKI arrives in Connecticut stores

September 2026

Installer network now open in six states

July 2026

Media inquiries: press@solarredefined.com

Blog and resources

Plain explanations of how solar works.

Contact

We answer the phone.

Call

(631) 672-3710

Email

info@solarredefined.com

Installers

Join the network →

Retailers

Talk to our retail team →

Your nameEmailMessage

Send messageWe reply within two business days.

Sitemap

Everything on the site.

Solar companies

Overview How introductions work Marketing services Pricing Join the network

Homeowners

Overview How the kiosk works How the estimate is built Find a store FAQ Design my system online

Retailers

Overview Why a kiosk FAQ Talk to our retail team

Company

About Press Blog and resources Contact Where we work

Policies

Privacy policy Terms of use Accessibility Cookies Do not sell or share

One kiosk. Three ways in.

Join the installer network Design my system online Talk to our retail team

Ask AI

Terms and policies

The fine print, in plain language.

How we handle your information, what you agree to when you use the site or kiosk, and how to reach us about any of it.

Privacy policy Terms of use Accessibility Cookies Do not sell or share

Draft for legal review. These pages are starting points written in our voice. They must be reviewed by counsel for Connecticut, New Jersey, and the other states we serve before publication.

Last updated September 8, 2026

Privacy policy

Solar Redefined LLC ("we") operates the SOKI kiosk, solarredefined.com, and the online design tool. This policy explains what information we collect, why, and the choices you have.

What we collect

When you design a system, we collect the address you enter, the roof and utility data we look up for it, and the choices you make in the tool. If you ask to be introduced to an installer, we collect your name, email, and phone number. On the website we collect standard technical information such as browser type, pages visited, and, with your consent, analytics cookies.

How we use it

To build your estimate. To introduce you to one installer if you ask. To operate and improve the kiosk and website. To meet legal obligations. We do not sell your personal information.

Who we share it with

The one installer you ask to be introduced to. Service providers that host our systems and run the design tool, under contract to protect your information. The retail partner whose store you used receives only aggregate, non-identifying totals. Authorities when required by law.

How long we keep it

Estimate data without contact details is kept in aggregate. If you ask for an introduction, we keep your contact details for as long as needed to complete it and for records required by law, then delete or anonymize them.

Your rights

Depending on your state, you may have the right to know what we hold about you, to correct it, to delete it, to opt out of sale or sharing, and to appeal a decision. Residents of Connecticut, New Jersey, and other states with privacy laws can exercise these rights by emailing privacy@solarredefined.com or calling (631) 672-3710. We respond within 45 days. We will not treat you differently for exercising them.

Children

Our services are for adults. We do not knowingly collect information from anyone under 16.

Changes

If this policy changes, we update the date above and, for significant changes, notify you on the site or by email.

Contact

privacy@solarredefined.com or (631) 672-3710.

Last updated September 8, 2026

Terms of use

These terms apply when you use solarredefined.com, the online design tool, or a SOKI kiosk. By using them you agree to these terms.

Estimates are estimates

System size, cost, production, and savings shown by the tool are based on satellite roof data, published utility rates, and typical equipment. They are not a quote, an offer, or a guarantee. Final design and pricing are set by a licensed installer after a site visit.

We are not the installer

Solar Redefined connects homeowners with independent, licensed installers. We do not design, sell, finance, or install solar systems. Any contract is between you and the installer.

Acceptable use

Use the tool for your own home or a home you are authorized to evaluate. Do not scrape, reverse engineer, or interfere with the kiosk or website.

Intellectual property

SOKI, the kiosk process, the software, and the content on this site belong to Solar Redefined or its licensors.

Limitation of liability

To the extent permitted by law, Solar Redefined is not liable for indirect or consequential damages arising from use of the site, the tool, or a kiosk, and our total liability is limited to the amount you paid us, which is typically nothing.

Governing law

These terms are governed by the laws of the State of Connecticut.

Contact

legal@solarredefined.com.

Last updated September 8, 2026

Accessibility

We want everyone to be able to design a solar system. This site and the kiosk are built to meet WCAG 2.2 Level AA.

What we do

Text meets contrast minimums. Everything can be reached with a keyboard. Images have text alternatives. The kiosk uses large type, large touch targets, and no time limits.

Tell us if something is hard to use

Email accessibility@solarredefined.com or call (631) 672-3710. We respond within five business days and will provide the information you need in another format.

Last updated September 8, 2026

Cookie policy

Cookies are small files stored by your browser. We use two kinds.

Necessary

Required for the site and the design tool to work, such as remembering your session and your cookie choice. These cannot be turned off.

Analytics

Help us understand which pages are used and where people get stuck. These load only if you choose Accept all.

Managing cookies

Change your choice any time with the Cookie preferences link in the footer, or through your browser settings.

Last updated September 8, 2026

Do not sell or share my personal information

We do not sell your personal information for money. Some state laws treat certain advertising cookies as "sharing." If you would like to opt out of that, or to exercise any other privacy right, you have three options.

Turn off analytics cookies

Choose Necessary only in the cookie strip, or use the Cookie preferences link in the footer.

Send us a request

Email privacy@solarredefined.com with "Do not sell or share" in the subject line, or call (631) 672-3710. We confirm within 15 business days.

Use a browser signal

We honor Global Privacy Control signals sent by your browser.

Questions about any of this?

Contact us

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